Please click here for our Charter of Corporate Behavior.

CSR and the Four UPDATEs are promoted through the following structure.

The Z Holdings Group continuously collects expectations, requests and opinions from our valued stakeholders. The expectations of our service users, clients and suppliers are gathered through surveys and interviews. In addition, we are actively working to grasp expectations from industry groups and NGOs through regular meetings and interviews. The views from our existing shareholders and other investors are collected through shareholders’ meetings, engagement meetings and evaluation data on our company. By reflecting these stakeholders’ expectations and also taking into consideration our own internal analysis, GRI standards and major ESG evaluation, we have organized our activities in light of social requests and have extracted items that have material importance for both our valued stakeholders and The Z Holdings Group. At the same time, we also examined which areas of SDGs we can contribute to by leveraging our strengths.

While identifying Yahoo! JAPAN's materiality issues, we redefined the areas where we need to focus on as the "Four UPDATEs."

Yahoo! JAPAN will continue to contribute to the development of a sound and healthy IT society, an essential social infrastructure, to make the world more prosperous and convenient. A robust security system is crucial in developing an IT society. We will contribute to the advancement of security technology, and for our services, we will protect our customers' information from leaks, provide services 24 hours a day, 365 days a year and ensure that the content is protected from destruction and falsification. (# 1 Developing an IT Society) In addition, as a company that leads the IT society, we will focus our efforts in responding to various natural disasters which are expected to increase both in intensity and frequency in the future. More specifically, we will provide information on disaster prevention and mitigation before disasters strike, as well as real-time information during disasters. We will do our utmost to provide post–disaster reconstruction relief and assistance to solve other social issues. (#2 Supporting Disaster Relief and Social Issues)

On the other hand, we cannot deny that a more prosperous and convenient IT society may widen the gap between those who have access to technologies and those who don't. It may also bring about major transformations to society where adapting becomes difficult. In such a society we aspire to see that nobody gets left behind, that all persons regardless of their status will be treated with dignity and respect, so that each individual can work with enthusiasm and maximize their performance. (#3 Building a Society Where Everybody Can Play an Active Role) Also, the society we are aspiring to become must not deplete natural resources or be achieved at the expense of something else. Yahoo! JAPAN will work to ensure that we can pass on a society that is sustainable to our children and future generations. (#4 Working toward a Sustainable Society)

We have classified materiality issues into four UPDATE areas where we would like to put our strength behind, and set mid-term goals for each issue.

Yahoo! JAPAN promotes various measures in order to achieve a safe and secure IT society, such as the use of password-less logins to prevent unauthorized access by malicious third parties. As for information security, we take company-wide initiatives to prevent information leaks, service stoppage, and loss/fabrication of data and contents as well as to prevent material incidents. We take special care when handling highly confidential information.

Yahoo! JAPAN is committed to carrying out disaster relief initiatives and to solving social issues with information technology. We conclude alliances with local authorities aimed at providing timely disaster information to residents when disasters strike. In addition, we will also support projects that solve various social issues such as disaster reconstruction, poverty and environmental issues by collecting donations.

We aim to create a company and a society where people from all walks of life can actively participate making full use of their strengths. Online information should be equally accessible to all users including the elderly and persons with disabilities. At Yahoo! JAPAN we will work first on lifeline-related services which can involve life and death situations.
In addition, we will continue to implement workstyle programs for our employees to allow them to work at various stages in their life, such as during child raising, nursing, and career changes.

A healthy global environment is a premise to peoples’ lives and society, and we cannot develop an IT society without it. Electricity, which is the most consumed form of energy in our business, still emits a vast amount of greenhouse gases during the process of power generation and continues to affect climate change. We are committed to the realization of a sustainable society by reducing our greenhouse gas emissions while also implementing our environmental measures both inside and outside our company.